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Marketing high-technology: outsourcing drawbacks
Outsourcing your processes could be a real benefit to your company; however it is important to consider some drawbacks and potential risks of not having your own in-house marketing department:
 Operational problems
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Operating part of your activities effectively is challenging, even more when there is a considerable geographic distance, time zone differences and just a few or non face-to-face communication.
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Delivery compliance |
By using external sources, you trust someone else to do part of your processes and to deliver a certain quantity and quality of work that you may not receive in time or budget.
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Information leaks |
Setting up outsourced operations also exposes you and your information if the service provider doesn't have the appropriate NDAs and security policies in place with employees and contractors.
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Negative perception |
Within your environment there might be employees, clients and partners who don't see outsourcing as benefit to the community because by not having in-house personnel you won't be generating direct jobs within your company and therefore decreasing its value.
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